BWN: Reality Check


Bi-Weekly Wednesday Newsletter no. 124

[GREETING GOES HERE]

Text newsletter this week

Reality Check

The Facts

  • Still living in my parent's house
  • 25
  • 2 years out of a job
  • Illustration is not making me money
  • Working in sales didn't get me money
  • Ugly

What I got going for me

  • Jesus
  • Still alive
  • Can still make things

So what are the options?

1. Looking for work

If I were to look for work I think an early startup (~3-10 ppl) is the clearest option right now because:

  • I want freedom
  • I want money
  • I live in SF
  • I have no kids

But also, I learned these past few months that I can structure, design and code whole products myself

  • I think startups want that: someone who can do everything
  • I won't have that same freedom at bigger companies, and they'll want to pigeonhole me into 1 role

2. Being a founder

This means being the one starting the startup.

I feel like my skillsets align well with this, but I'm not too stoked about this right now.


Being a "founder" usually means you have a big, groundbreaking idea that you pitch to investors for a ton of money

  • My ideas aren't grand enough to need funding
  • Besides, I'm already just building them right now.

So that means I'll be just working on someone else's idea for free. Eh....

Only if I really believe in it I guess lol

3. Doing my own thing

Concaly: I think it will make a difference for artists, but not make me a lot of money.

In 3-4 years it can possibly be a 6 figure passive income, but most likely it will just be a side project that generates goodwill in the art community (which is honestly still really cool)

  • Artists will always be top of mind
  • Convention organizers are probably where monetization is, but requires that I have users first. So that will take time.
  • But if both artists and conventions are on there, then that itself is actually a huge win. We might capture the whole convention vertical (given the total market is still very tiny LOL)

Mudboard: this one has more potential, but it is still very early.

  • I'm making something that I would want to use. So that's a good sign (I'll probably use it for myself anyways lol)
  • The way to monetize is way more straightforward

But I still don't know what the best type of person to tailor this to: photographers? hikers? professional artists?

The goal right now: unlimited sharable customizable personal moodboard/gallerys. But without a specific target audience, it's still very generic....so...idk. I have to ask around (let me know if you have ideas).

But. If I crack that then I have a good shot

Now What?

We'll see how it goes. I plan on building these things out for the next month to have a rock solid portfolio. And hey, if I end up making money from them then cool!

Then we'll see if people want to hire me. And hey, if not then that's cool too!

I'm actually kind of excited to work with people again. It gets kind of lonely....but I also get to be writing this at 2:42AM


What I've been thinking about

I wanted to write this "reality check" because last Thursday was when I started the PCT last year, so I got kind of sad and started reflecting on how different life has been.

I get like flashbacks of my time on the trail sometimes LOL. Like when a plant reminds me of something I saw.

But the answer is not that I need to do it again, but rather that I should cherish and appreciate the experience I got to have.


Thank you!

Thanks for sticking around during the good and the bad. Appreciate it. Glad to be writing this

Book stuff

Next Newsletter is May 28th!

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Jonadrew Blog

I'm an independent illustrator and artist. Here is the archive of my Weekly Wednesday Newsletters starting in September 2022

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